Milwaukee native Bob Appel, Chief Operating Officer at FORA.tv and one of the founders of The Knitting Factory, will share stories from the vaults of this influential music venue and talk about his experiences in the record business at the Jewish Museum Milwaukee on Thursday evening, August 7th at 7:00 pm. The Knitting Factory was established as an art gallery and performance space as well as a home for experimental music. Originally located in Manhattan on Houston Street, between CBGB and the Bottom Line, the club quickly emerged as a home for music that didn’t neatly fit into the categories of jazz or rock. Artists including Sonic Youth, Sound of Urchin, Cassandra Wilson, Gil Scott Heron, Yo La Tengo, Carl Hancock Rux, Cecil Taylor, Cluster, Tim Berne, Wayne Horvitz, Bobby Previte, and Bill Frisell were among the artists who played there. This program is being offered in connection with the exhibition, Jews Who Rock.
Like so many record executives, Bob’s entree into the music business was driven by the decision to quit performing and jump into the business side of the industry. He went from guitar riffing – Bob was a founding member of Swamp Thing, a popular rock band from Madison’s mid-80s scene – to principal of the New York City club, The Knitting Factory (1986), to doing A & R for Windham Hill, to Vice President of A & R and Creative Services at Six Degrees Records in San Francisco. Aside from signing acts and producing records, Bob spearheaded the digital music sales efforts at Six Degrees, driving production, content creation, website construction and e-commerce systems, as well as partnerships with digital distributors such as iTunes, Emusic, and Ioda. Bob’s passion for global issues, digital media, and classic-rock lyrics, made him a perfect fit as a member of the founding team at FORA.tv.
Register online below or register by phone by calling 414-390-5730. For more information, visit www.jewishmuseummilwaukee.org.
Bookings are closed for this event.